The car of the crisis , cheap to produce , economical to run . The latest sensation of the motoring market is the " car of the crisis " . Evolved by a Paris engineer this car is very cheap to produce , it is electrically driven and costs only threepence a mile to run , recharging inself in running . It weighs only a little more than three hundred pounds . The new economical car shown for the first time . 2 September 1932